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Custom Branded Screen Cleaners · Device Essentials

Make the giveaway earn its place.

A product-first website for the reusable screen cleaner that sticks to the device, and keeps a brand in the daily routine. Stick · peel · clean · repeat.

Role
Experience direction · UX/UI
Industry
Promotional products
Status
Live
Location
Vineyard, Utah
Public home pageThe promise, three calls to action, and trust markers above the fold.
Public home page
Units sold
300K+
Unit minimum order
50
Daily brand impressions per cleaner
100+
Design to delivery
3–4 wk

Figures as printed on CBSC’s official site, checked October 8, 2026. Company identity and product description match that site; published performance claims remain CBSC’s own.

01 / 07Product story

01Product story

A tiny object needed an immediate explanation.

The screen cleaner is useful because it does not ask people to remember where they put it. It stays with the device, is there at the moment a screen needs wiping, and carries custom artwork on its surface.

The site turns that behavior into the organizing idea. Product proof comes first; pricing, customization, templates, and contact paths follow in the order a buyer needs them.

02Signature interaction

One useful loop. Four simple moves.

A manual product sequence shows how the branded object fits into a normal day.

A square microfiber screen cleaner attached beside a phone camera

It lives where the attention already is.

Device / ready

The cleaner stays attached to a phone, tablet, or laptop instead of disappearing into a drawer.

A hand peeling a reusable screen cleaner from a laptop

One small motion starts the use case.

Grip / lift

The physical interaction explains the product faster than a paragraph: lift it from the device when the screen needs attention.

Multiple branded screen cleaners placed on phones, computers, and a camera

Utility turns the brand into a habit.

Wipe / clear

The microfiber surface gives the object a repeatable job across the screens people touch throughout the day.

A reusable screen cleaner attached to the back of a tablet

The useful object returns to view.

Return / repeat

Resticking completes the loop and keeps the brand close to the device until it is needed again.

Use the tabs or arrow keys. It never auto-advances.

03Live experience

Utility first. Conversion follows.

The public site leads with what the product is, shows it living on real devices, and carries that understanding into customization, pricing, and contact. A Get Samples button in the header keeps the lowest-commitment step in reach.

Built for the phonePricing, home, and templates at phone width, where a lot of quick looks begin.
Built for the phone

04Pricing

Pricing buyers can find, and read, in seconds.

Pricing sits one click from the home page. Volume tiers are shown plainly, with the minimum order and lead time beside them, so a buyer can judge the scale of a run before talking to anyone.

Per-unit volume pricing as published

50+ units
$10.00/unit
100+ units
$9.00/unit
250+ units
$8.00/unit
500+ units
$6.00/unit
1,000+ units
$5.00/unit
2,500+ units
Contact for quote

Five ways to start

  • 01Business Card Pack

    1.5 in · 1 small + 1 medium

  • 02Starter Pack

    1.5 in & 3 in · 4 extra-small + 2 small

  • 03Classic Pack

    3 in · 1 medium + 2 small

  • 04Ultimate Pack

    1.5 in & 3 in · 1 large + 2 medium + 3 small + 5 extra-small

  • 05Full Custom

    Custom size, fully custom design and contents

Pricing pageVolume tiers, minimum order, lead time, and two clear next steps.
Pricing page

Prices and pack contents as listed on CBSC’s pricing page on October 8, 2026. Every order is custom-quoted, so treat them as published starting points.

05Design templates

Artwork handoff without a launch-day configurator.

Instead of a complicated design tool, the site offers free templates sized exactly to the cleaners: a Canva template for marketers working in a browser, and an Illustrator file for designers, which CBSC lists as coming soon. A short how-to video travels with the email.

Design templatesFree, print-ready templates delivered to the buyer’s inbox, then straight to a quote.
Design templates

06Founder

The inventor stays close to the details.

Portrait of the founder of Custom Branded Screen Cleaners
Cary DeckerFounder, CBSC

CBSC’s official site identifies Cary Decker as the company’s founder and the inventor behind the original reusable screen cleaner. The project brief reflected that founder-level attention: product options, minimum quantities, artwork requirements, pricing clarity, and calls to action all arrived as concrete decisions to solve.

That detail made the design job clearer: translate real product knowledge into a public experience without adding friction or invention. Homepage spacing, pricing, template access, navigation, and forms were treated as one connected customer decision.

Client testimonial

A line from CBSC about working with ISR Studio.

Coming soon…

07Results & evidence

What we can show, and what we are waiting to show.

The scope here is grounded in the supplied CBSC project brief and the current public site. Nothing on this page is a measured result of the redesign, and none of it is presented as one.

Project results

Measured outcomes after launch, once CBSC shares them.

Coming soon…
Project timeline

Key milestones from brief to launch.

Coming soon…
Launch date

When the redesigned site went live.

Coming soon…

FAQ

Questions about the CBSC project

What did ISR Studio build for CBSC Device Essentials?

ISR Studio shaped the public marketing website, its pricing experience, the design-template pathway, a responsive product story, and the quote and order journeys for Custom Branded Screen Cleaners.

How does CBSC pricing work?

CBSC publishes volume pricing per unit: $10.00 at 50+, $9.00 at 100+, $8.00 at 250+, $6.00 at 500+ and $5.00 at 1,000+ units, with a custom quote for 2,500+. Every order is custom-quoted, with a 50-unit minimum and design included.

How do customers get artwork ready?

The design-templates page offers free Canva templates sized to CBSC cleaners, delivered by email with a how-to video. An Illustrator (.ai) file for production is listed as coming soon.

How long does an order take?

CBSC states a standard turnaround of 3–4 weeks from design approval to delivery, with rush options available on request. Sample packs are available before committing to a full run.

Does ISR Studio vouch for CBSC's product numbers?

No. Units sold, daily impressions, warranty and material statements come from CBSC's own website. This case study documents the design and website work, not independent product testing or campaign results.

Next step

Need branded screen cleaners? Start with CBSC.

Order a sample pack, feel the microfiber, then ask for a custom quote. The team at CBSC handles the rest.